Growing Up Digital: The Rise of the Net Generation by Don Tapscott

Growing Up Digital: The Rise of the Net Generation by Don Tapscott

This text offers an overview of the N-generation, the generation of children who in the year 2000 will be between the ages of two and 22. This group is a "tsunami" that could force changes in communications, retailing, branding, advertising, and education. The author contends that the N-generation are becoming so technologically proficient that they will "lap" their parents and leave them behind. The book also demonstrates the common characteristics of the N-generation, acceptance of diversity, because the Net doesn't distinguish between racial or gender identities, and a curiosity about exploring and discovering new worlds over the Internet.

Don Tapscott is an internationally renowned speaker and the bestselling author of The Digital Economy and co-author of Blueprint to the digital Economy, Paradigm Shift, and Who Knows. He is chairman of the Alliance for converging Technologies which represents the collaborative effort of ca. 40 of the world's leading technology, manufacturing, and retail organizations. He is also the president of the New Paradigm Learning Corporation.

SKU	Non disponible
ISBN 13	9780071347983
ISBN 10	0071347984
Titre	Growing Up Digital: The Rise of the Net Generation
Auteur	Don Tapscott
État	Non disponible
Type de reliure	Paperback
Éditeur	McGraw-Hill Education - Europe
Année de publication	1999-07-16
Nombre de pages	352
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible