New Rules for the New Economy
New Rules for the New Economy
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Résumé
Outlines ten elements of today's global, computer-linked, decentralized business world and offers executives and entrepreneurs clear and specific strategies for succeeding in it.
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New Rules for the New Economy by Kevin Kelly
The classic book on business strategy in the new networked economy— from the author of the New York Times bestseller The Inevitable Forget supply and demand. Forget computers. The old rules are broken. Today, communication, not computation, drives change. We are rushing into a world where connectivity is everything, and where old business know-how means nothing. In this new economic order, success flows primarily from understanding networks, and networks have their own rules. In New Rules for the New Economy, Kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. Succinct and memorable, New Rules explains why these powerful laws are already hardwired into the new economy, and how they play out in all kinds of business—both low and high tech— all over the world. More than an overview of new economic principles, it prescribes clear and specific strategies for success in the network economy. For any worker, CEO, or middle manager, New Rules is the survival kit for the new economy.
Kevin Kelly, author of the acclaimed Out of Control (called "required reading for all executives" by Fortune) is editor-at-large of Wired magazine. He has been involved in such cultural innovations as The Hacker's Conference and The Well. He lives in the Bay Area.
| SKU | Non disponible |
| ISBN 13 | 9780140280609 |
| ISBN 10 | 014028060X |
| Titre | New Rules for the New Economy |
| Auteur | Kevin Kelly |
| État | Non disponible |
| Type de reliure | Paperback |
| Éditeur | Penguin Books Ltd |
| Année de publication | 1999-10-01 |
| Nombre de pages | 192 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |