Online Surveys For Dummies by Vivek Bhaskaran

Online Surveys For Dummies by Vivek Bhaskaran

The easy way to build effective online surveys for your business, with three months of free service! By targeting select response groups, online surveys are a great way to help your business, group, or organization get valuable feedback quickly. But with over 40 vendors and hundreds of options available, where do you start? This friendly book walks you step by step through the process of creating, launching, and getting results from an online survey. You'll learn about the tools involved, what results to expect, how to build a compelling survey, tips for identifying the right audience, and how to analyze the results. Discover What a survey is and how to put one together Survey lingo and a sample survey to study How to develop questions and assemble them into an attractive, easy-to-use interface that encourages response Tips for identifying and contacting the respondents you want to hear from The steps involved in making a usable analysis of the results Pitfalls to avoid, things to check out before launching a survey, and best practices With the book, you'll also receive three months of free service from a top survey vendor to get you started.

Vivek Bhaskaran is CEO and founder of Survey Analytics, a company named to Inc. magazine's list of 500 fastest-growing companies. Jennifer LeClaire is a journalist and blogger who covers the world of e-commerce and online marketing. She is coauthor of Web Analytics For Dummies .

SKU	Non disponible
ISBN 13	9780470527962
ISBN 10	047052796X
Titre	Online Surveys For Dummies
Auteur	Vivek Bhaskaran
État	Non disponible
Type de reliure	Paperback
Éditeur	John Wiley and Sons Ltd
Année de publication	2010-06-04
Nombre de pages	360
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible