Piloting Palm
Piloting Palm
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Résumé
This is the definitive story on the birth of the handheld industry, PalmPilot, and Handspring, authored by a Palm insider and a New York Times columnist with full, exclusive access to all of the key Palm players, including Jeff Hawkins and Donna Dubinsky.
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Piloting Palm by Andrea Butter
This is the definitive story on the birth of the handheld industry, PalmPilot, and Handspring, authored by a Palm insider and a New York Times columnist with full, exclusive access to all of the key Palm players, including Jeff Hawkins and Donna Dubinsky.
"The story of the two companies [Palm and Handspring] is well told..If you like Silicon Valley start–up tales or Palm hand–helds (and I must admit I am addicted to both) you will enjoy this lively account." (Financial Times, January 31, 2001)
"It is told well, by Andrea Butter, Palm′s former vice–president for marketing, and tech journalist David Pogue. Much of the tale is well–known to followers of the industry, but Pogue and Butter add welcome detail." (Business Week, March 11, 2002)
"Butter and Pogue′s thorough reporting follows every turn without losing track of the characters who make the story so readable." (The New York Times Book Review, April 7, 2002)
"...entertaining and readable. I′d recommend it to not only fellow Palm enthusiasts, but to anyone who′s interested in either Silicon Valley specifically or business start–up′s in general." (Supply Management, 14 March 2002)
"...rather excellent book...a great book..." (M2 Communications, 26 April 2002)
"...entertainingly recounted..an enjoyable read..."(Information Age, May 2002)
"It is told well, by Andrea Butter, Palm′s former vice–president for marketing, and tech journalist David Pogue. Much of the tale is well–known to followers of the industry, but Pogue and Butter add welcome detail." (Business Week, March 11, 2002)
"Butter and Pogue′s thorough reporting follows every turn without losing track of the characters who make the story so readable." (The New York Times Book Review, April 7, 2002)
"...entertaining and readable. I′d recommend it to not only fellow Palm enthusiasts, but to anyone who′s interested in either Silicon Valley specifically or business start–up′s in general." (Supply Management, 14 March 2002)
"...rather excellent book...a great book..." (M2 Communications, 26 April 2002)
"...entertainingly recounted..an enjoyable read..."(Information Age, May 2002)
ANDREA BUTTER worked as director of marketing at Palm Computing beginning in 1993. She managed every product launch, including the revolutionary Pilot Organizer in 1996, and became the company's vice president of marketing in 1998. Currently a marketing strategy consultant, she lives in Menlo Park, California.
DAVID POGUE is the personal technology columnist for the New York Times. He is also the author of twenty computerbooks, including the bestselling PalmPilot: The Ultimate Guide. He has spoken at events such as Comdex, PC Expo, and Macworld Expo.
DAVID POGUE is the personal technology columnist for the New York Times. He is also the author of twenty computerbooks, including the bestselling PalmPilot: The Ultimate Guide. He has spoken at events such as Comdex, PC Expo, and Macworld Expo.
| SKU | Non disponible |
| ISBN 13 | 9780471089650 |
| ISBN 10 | 0471089656 |
| Titre | Piloting Palm |
| Auteur | Andrea Butter |
| État | Non disponible |
| Type de reliure | Hardback |
| Éditeur | John Wiley and Sons Ltd |
| Année de publication | 2002-02-18 |
| Nombre de pages | 368 |
| Note de couverture | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |