Start with Why by Simon Sinek

Start with Why by Simon Sinek

The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETER.

In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who've watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time.

Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it.

START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Simon Sinek is an optimist, a teacher, a writer, and a public speaker who has given talks all over the world. His first four books were national and international bestsellers: Start With Why, Leaders Eat Last, Together is Better, and Discover Your Why. His first TED talk, which was based on the book Start With Why, is the third most-watched TED video of all time. StartWithWhy.com has more information about his work and how you can inspire those around you.

SKU	Non disponible
ISBN 13	9781591846444
ISBN 10	1591846447
Titre	Start with Why
Auteur	Simon Sinek
État	Non disponible
Type de reliure	Paperback
Éditeur	Penguin Putnam Inc
Année de publication	2011-12-27
Nombre de pages	256
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible