Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors by Michel Robert

Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors by Michel Robert

In this updated edition of his groundbreaking best-seller, author Michel Robert stresses strategic thinking as today's most powerful management tool and the key to a winning, growth-oriented strategy.

Michel Robert is founder and president of Decision Processes International, Inc., an internationally known consulting firm with 40 partners in 15 countries. His clients include such major companies as Caterpillar, 3M, and GATX. A noted speaker, he has written articles in numerous business magazines and journals, including Forbes, Barron's, Harvard Business Review, Fortune, The Wall Street Journal, Time and Business Week. He is the author of Strategy Pure & Simple, Product Innovation Strategy Pure & Simple, and Strategy Pure & Simple II. Robert lives in Westport, CT.

SKU	Non disponible
ISBN 13	9780070531338
ISBN 10	0070531331
Titre	Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors
Auteur	Michel Robert
État	Non disponible
Type de reliure	Hardback
Éditeur	McGraw-Hill Education - Europe
Année de publication	1997-11-16
Nombre de pages	269
Note de couverture	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible