Talk is Cheap by Godfrey Harris

Talk is Cheap by Godfrey Harris

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Résumé

Word of mouth can be the most effective and least expensive form of advertising. This guide aims to provide thoughts and advice to help salespeople find ways of stimulating and sustaining this type of promotion, while at the same time limiting the negative comments.

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Talk is Cheap by Godfrey Harris

This guide demonstrates how to make your customers your most ardent advertisers. It proposes nearly 200 ideas and techniques that will make customers generate positive word-of-mouth advertising, and different ways to prevent negative comments from damaging your business. The authors explore various techniques for promoting customer satisfaction and demonstrate how to use them effectively. All ideas are inexpensive, and beneficial to the business image.
SKU Non disponible
ISBN 13 9780749408527
ISBN 10 0749408529
Titre Talk is Cheap
Auteur Godfrey Harris
État Non disponible
Éditeur Kogan Page Ltd
Année de publication 1992-07-30
Nombre de pages 176
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible