Visual Merchandising and Display

  •
1 1

Visual Merchandising and Display

Checking stock...
Checking stock...
Résumé

This new edition of the bestselling text is for anyone in merchandising, from store planners and manufacturers to visual merchandisers, and includes a new section on sustainability.

The feel-good place to buy books
  • Free delivery in the UK
  • Supporting authors with AuthorSHARE
  • 100% recyclable packaging
  • B Corp - kinder to people and planet
  • Buy-back with World of Books - Sell Your Books

Visual Merchandising and Display by Martin M Pegler

As long as there are shoppers, there will be a need for visual merchandising. Zeroing in on all aspects of the craft—from classic techniques to the most avant-garde developments, Visual Merchandising and Display, 6th Edition, teaches readers to present products at their best: color-coordinated, accessorized, and self-explanatory. Hundreds of examples from around the world demonstrate how retailers can reach their target markets by adding interest to window and interior displays. This new edition of the best-selling text also includes sections on sustainability, offering tips for "green" presentation. This book serves as a "how to" for creating a visual look and feel for a brand and optimizing images.

You might also like

Martin M. Pegler has been in the field of visual merchandising and store design for over fifty years and has authored and edited more than seventy books. He is an international lecturer on Display, Visual Merchandising and Store Design and an editor of the quarterly publication, Retail Design International.
SKU Non disponible
ISBN 13 9781609010843
ISBN 10 1609010841
Titre Visual Merchandising and Display
Auteur Martin M Pegler
État Non disponible
Type de reliure Paperback
Éditeur Bloomsbury Publishing PLC
Année de publication 2011-08-21
Nombre de pages 432
Note de couverture La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible