{"product_id":"advertising-book-liz-mcfall-9780761942559","title":"Advertising","description":"Advertising is often used to illustrate popular and academic debates about cultural and economic life. This book reviews cultural and sociological approaches to advertising and, using historical evidence, demonstrates that a rethink of the analysis of advertising is long overdue.    Liz McFall surveys dominant and problematic tendencies within the current discourse. This book offers a thorough review of the literature and also introduces fresh empirical evidence.      Advertising: A Cultural Economy uses a historical study of advertising to regain a sense of how it has been patterned, not by the `epoch′, but by the interaction of institutional, organisational and technological forces.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49529103024401,"sku":"GOR005739443","price":11.99,"currency_code":"USD","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52123613593873,"sku":"NLS9780761942559","price":73.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0761942556.jpg?v=1751043535","url":"https:\/\/www.worldofbooks.com\/products\/advertising-book-liz-mcfall-9780761942559","provider":"World of Books ","version":"1.0","type":"link"}