
Baby Love by Norah O'donnell
In the fall of 1955, Bernard Cornfeld arrived in Paris with scant money in his pocket and a tenuous relationship with a New York firm to sell mutual funds overseas. Cornfeld, a former psychologist and social worker, knew how to make friends fast and soon targeted two groups of people who could help him fulfill his economic ambitions: American expatriates who were looking to build their own fortunes and servicemen abroad who loved to live high-rolling lives and spend money. Using the first group as door-to-door salesmen and the second group as his gullible target, Cornfeld built a multi-billion-dollar and multi-national company, famous for its salesmen's winning one-line pitch: Do you sincerely want to be rich? In this eye-opening yet entertaining book, an award-winning Insight team of the London Sunday Times examines Cornfeld's impressive scheme, a classic example of good, old-fashioned American business gumption and guile.NORAH O'DONNELL is chief Washington correspondent and anchor for MSNBC, an Emmy Award--winning correspondent for NBC, and a contributing correspondent for NBC's Today Show. She has served as White House correspondent for NBC News, reporting for Nightly News, Today, and MSNBC.
GEOFF TRACY graduated first in his class from the Culinary Institute of America. He opened his first two restaurants before the age of thirty. He currently owns and operates five successful restaurants in the nation's capital. In 2008 Tracy was awarded the Albert Uster Chef of the Year Award. He is best known as Chef Geoff.
Both authors are graduates of Georgetown University. As a married couple, they live in Washington, D.C., with their three young children.
SKU | Unavailable |
ISBN 13 | 9780312621926 |
ISBN 10 | 0312621922 |
Title | Baby Love |
Author | Norah O'donnell |
Condition | Unavailable |
Publisher | Griffin |
Year published | 2010-08-31 |
Number of pages | 146 |
Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
Note | Unavailable |