{"product_id":"books-brand-management-by-jaywant-singh","title":"Brand Management","description":"Learn how to build, develop and manage brands with this applied textbook which also explores the latest developments in digital branding, brand crisis and brands' responsibility.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53669080039697,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781398611580.jpg?v=1781505957","url":"https:\/\/www.worldofbooks.com\/products\/books-brand-management-by-jaywant-singh","provider":"World of Books ","version":"1.0","type":"link"}