{"product_id":"books-common-sense-rules-by-deborah-meaden","title":"Common Sense Rules","description":"Deborah Meaden is known to millions for her straight-talking, no-nonsense approach on BBC2's Dragons' Den, and in Common Sense Rules she shares insights and observations gleaned from a life lived in business. Some of them come from witnessing the successes - and the failures - of others. Many more, though, are drawn from her own business ventures. She shows, for example, how an early stint in a holiday park gave her a crash course in customer relations. She frankly and honestly analyses why her first enterprise, which started so promisingly, turned sour. And she explains why turning down a multimillion-pound offer for her chain of holiday parks was the best decision she ever made.  As direct and to-the-point on the page as she is in the Den, Deborah Meaden is a superbly clear-sighted and experienced observer of business success, and her book is guaranteed both to inform and inspire.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53671088029969,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781847940278.jpg?v=1781514674","url":"https:\/\/www.worldofbooks.com\/products\/books-common-sense-rules-by-deborah-meaden","provider":"World of Books ","version":"1.0","type":"link"}