{"product_id":"books-global-marketing-and-advertising-by-marieke-de-mooij","title":"Global Marketing and Advertising","description":"Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53507741942033,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781529732504.jpg?v=1778133952","url":"https:\/\/www.worldofbooks.com\/products\/books-global-marketing-and-advertising-by-marieke-de-mooij","provider":"World of Books ","version":"1.0","type":"link"}