{"product_id":"books-start-it-up-by-luke-johnson","title":"Start It Up","description":"Compresses two decades of success to reveal the realities of running your own business and bust some key myths along the way. This title helps to learn how to find the right idea or buy someone else's; source capital from all sorts of places you never expected; get the best from everyone you meet on the way.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53507178627345,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780670919413.jpg?v=1778122323","url":"https:\/\/www.worldofbooks.com\/products\/books-start-it-up-by-luke-johnson","provider":"World of Books ","version":"1.0","type":"link"}