{"product_id":"books-the-mesmerist-by-wendy-moore","title":"The Mesmerist","description":"Medicine, in the early 1800s, was a brutal business. Operations were performed without anaesthesia while conventional treatment relied on leeches, cupping and toxic potions. The most surgeons could offer by way of pain relief was a large swig of brandy.   Onto this scene came John Elliotson, the dazzling new hope of the medical world. Charismatic and ambitious, Elliotson was determined to transform medicine from a hodge-podge of archaic remedies into a practice informed by the latest science. In this aim he was backed by Thomas Wakley, founder of the new magazine, theLancet, and a campaigner against corruption and malpractice.  Then, in the summer of 1837, a French visitor - the self-styled Baron Jules Denis Dupotet - arrived in London to promote an exotic new idea: mesmerism. The mesmerism mania would take the nation by storm but would ultimately split the two friends, and the medical world, asunder - throwing into focus fundamental questions about the fine line between medicine and quackery, between science and superstition.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53674720297233,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781474602310.jpg?v=1781535327","url":"https:\/\/www.worldofbooks.com\/products\/books-the-mesmerist-by-wendy-moore","provider":"World of Books ","version":"1.0","type":"link"}