{"product_id":"books-what-is-strategy-and-does-it-matter-by-richard-whittington","title":"What Is Strategy and Does It Matter?","description":"In this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. Students are then challenged to critically evaluate their own personal approach to strategy-making in practice. The new edition is fully updated to cover the latest issues in strategy including expanded coverage of the resource-based and knowledge-based views of the firm, and utilises new examples from the international, service and ‘ebusiness’ sectors.","brand":"World of Books ","offers":[{"title":"Default Title","offer_id":53673406628113,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781861523778.jpg?v=1781525389","url":"https:\/\/www.worldofbooks.com\/products\/books-what-is-strategy-and-does-it-matter-by-richard-whittington","provider":"World of Books ","version":"1.0","type":"link"}