{"product_id":"database-of-dreams-book-rebecca-lemov-9780300209525","title":"Database of Dreams","description":"An acclaimed science historian uncovers the fascinating story of a “lost” project to unlock humanity’s common denominator that prefigured the emergence of Big Data   Just a few years before the dawn of the digital age, Harvard psychologist Bert Kaplan set out to build the largest database of sociological information ever assembled. It was the mid-1950s, and social scientists were entranced by the human insights promised by Rorschach tests and other innovative scientific protocols. Kaplan, along with anthropologist A. I. Hallowell and a team of researchers, sought out a varied range of non-European subjects among remote and largely non-literate peoples around the globe. Recording their dreams, stories, and innermost thoughts in a vast database, Kaplan envisioned future researchers accessing the data through the cutting-edge Readex machine. Almost immediately, however, technological developments and the obsolescence of the theoretical framework rendered the project irrelevant, and eventually it was forgotten.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49516700958993,"sku":"GOR010249963","price":13.69,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50010655359249,"sku":"CIN0300209525VG","price":3.88,"currency_code":"USD","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50346728915217,"sku":"CIN0300209525G","price":8.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0300209525.jpg?v=1750812997","url":"https:\/\/www.worldofbooks.com\/products\/database-of-dreams-book-rebecca-lemov-9780300209525","provider":"World of Books ","version":"1.0","type":"link"}