Economics in a Business Context
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Economics in a Business Context by Alan Neale
This text covers the key elements of economic theory, relating them to the overall success or failure of businesses. It explores contemporary business activity in firms trying to organize land, labour, capital and materials in the pursuit of competitive advantage. This edition has been extensively rewritten and includes new material on business performance, management practice, the labour market environment and the European Union. Theory and practice are linked with over 30 integrated mini-case studies of organizations from around the world. Core management issues are reinforced by chapter overviews, key concepts, case studies, exercises and discussion questions, summaries and further reading sections.| SKU | Unavailable |
| ISBN 13 | 9780412587603 |
| ISBN 10 | 0412587602 |
| Title | Economics in a Business Context |
| Author | Alan Neale |
| Series | Business In Context Series |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning EMEA |
| Year published | 1994-11-03 |
| Number of pages | 336 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |