{"product_id":"good-writing-book-neal-allen-9798217046959","title":"Good Writing","description":"\u003cb\u003eINSTANT \u003ci\u003eNEW YORK TIMES\u003c\/i\u003e BESTSELLER\u003cbr\u003e \u003cbr\u003e 36 ways to improve your writing\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003e Two writers show you how to turn a worthy sentence into a memorable one. Starting where \u003ci\u003eThe Elements of Style\u003c\/i\u003e leaves off, \u003ci\u003eGood Writing\u003c\/i\u003e can improve your book, your essay, your memo, your blog post, speech, or script. These essential rules for persuasive language work on any type of writing, and anyone can learn them quickly.\u003cbr\u003e \u003cbr\u003e Each rule is accompanied by examples and a lively pair of essays, the first by Neal Allen, who developed the list of tips over the course of his journalism and corporate careers; the second by his wife, Anne Lamott, acclaimed author of \u003ci\u003eBird by Bird\u003c\/i\u003e and nineteen other nonfiction works and novels. The authors don't always agree on the specifics, but they are passionate about making better sentences.\u003cbr\u003e \u003cbr\u003e As Neal writes, \"These rules economize, favor the plainspoken and the specific, keep the reader's attention sharp, and in other ways show respect for the audience's time and desire for novelty.\"\u003cbr\u003e \u003cbr\u003e Some rules are fundamental: \u003ci\u003eUse strong verbs\u003c\/i\u003e. \u003ci\u003eRemove the boring stuff\u003c\/i\u003e. \u003ci\u003eTwist clichés\u003c\/i\u003e. Some are more subtle: \u003ci\u003eDraw on all five senses\u003c\/i\u003e. \u003ci\u003eGive your sentence a finale\u003c\/i\u003e. Along the way, \u003ci\u003eGood Writing\u003c\/i\u003e addresses practicalities such as finishing projects despite challenges, trusting editors, and knowing when to break the rules to serve your story.\u003cbr\u003e \u003cbr\u003e Whether you're a novice writer or a seasoned author, this entertaining guide will revolutionize your approach to crafting sentences.","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":53364297728273,"sku":"GOR014880278","price":33.99,"currency_code":"USD","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":53656831164689,"sku":"NIN9798217046959","price":25.39,"currency_code":"USD","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":54212800643345,"sku":"CINB0FDK8M9J5G","price":22.31,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":54212815847697,"sku":"CINB0FDK8M9J5VG","price":22.31,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9798217046959.jpg?v=1775048281","url":"https:\/\/www.worldofbooks.com\/products\/good-writing-book-neal-allen-9798217046959","provider":"World of Books ","version":"1.0","type":"link"}