{"product_id":"hey-whipple-squeeze-this-book-luke-sullivan-9780471281399","title":"Hey, Whipple, Squeeze This!","description":"Looks at the history of advertising, from the good to the bad to the ugly. Including chapters with prescriptions for building a career in advertising, this work features a real-world look at the day-to-day operations of ad agencies. It explores the Whipple phenomenon, examining why bad ads sometimes work, and why great ads sometimes fail.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49552879780113,"sku":"GOR001467801","price":10.0,"currency_code":"USD","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49879255613713,"sku":"GOR012364188","price":10.0,"currency_code":"USD","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":49891633135889,"sku":"CIN0471281395A","price":2.99,"currency_code":"USD","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50304949092625,"sku":"CIN0471281395G","price":4.23,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50719419040017,"sku":"CIN0471281395VG","price":4.58,"currency_code":"USD","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":51700389052689,"sku":"GOR010582641","price":10.0,"currency_code":"USD","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52384934199569,"sku":"GOR002339026","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0471281395.jpg?v=1750911016","url":"https:\/\/www.worldofbooks.com\/products\/hey-whipple-squeeze-this-book-luke-sullivan-9780471281399","provider":"World of Books ","version":"1.0","type":"link"}