{"product_id":"in-pursuit-of-elegance-book-matthew-e-may-9780385526500","title":"In Pursuit of Elegance","description":"What made the \u003ci\u003eSopranos\u003c\/i\u003e finale one of the most-talked-about events in television history?\u003cbr\u003e \u003cbr\u003e Why is sudoku so addictive and the iPhone so darn irresistible?\u003cbr\u003e \u003cbr\u003e What do Jackson Pollock and Lance Armstrong have in common with theoretical physicists and Buddhist monks?\u003cbr\u003e \u003cbr\u003e Elegance.\u003cbr\u003e \u003cbr\u003e In this thought-provoking exploration of why certain events, products, and people capture our attention and imaginations, Matthew E. May examines the elusive element behind so many innovative breakthroughs in fields ranging from physics and marketing to design and popular culture. Combining unusual simplicity and surprising power, elegance is characterized by four key elements--seduction, subtraction, symmetry, and sustainability. In a compelling, story-driven narrative that sheds light on the need for elegance in design, engineering, art, urban planning, sports, and work, May offers surprising evidence that what's \"not there\" often trumps what is.\u003cbr\u003e \u003cbr\u003e In the bestselling tradition of \u003ci\u003eThe Tipping Point, Made to Stick,\u003c\/i\u003e and \u003ci\u003eThe Black Swan,\u003c\/i\u003e \u003ci\u003eIn Pursuit of Elegance\u003c\/i\u003e will change the way you think about the world.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49559773839633,"sku":"GOR006244062","price":10.0,"currency_code":"USD","in_stock":false},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49632308756753,"sku":"GOR013754455","price":10.0,"currency_code":"USD","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":49655898439953,"sku":"CIN0385526504G","price":4.03,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":49665007583505,"sku":"CIN0385526504VG","price":4.03,"currency_code":"USD","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51001951060241,"sku":"NIN9780385526500","price":18.0,"currency_code":"USD","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52435363070225,"sku":"NLS9780385526500","price":19.99,"currency_code":"USD","in_stock":true},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":52825515426065,"sku":"GOR008601646","price":0.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0385526504.jpg?v=1751450941","url":"https:\/\/www.worldofbooks.com\/products\/in-pursuit-of-elegance-book-matthew-e-may-9780385526500","provider":"World of Books ","version":"1.0","type":"link"}