{"product_id":"marketing-book-book-michael-j-baker-9780750641142","title":"The Marketing Book","description":"This revised fourth edition has several rewritten chapters reflecting current trends and serves as a reference work and textbook for both students and practitioners. It explains the nature of the marketing function, its managerial application and its contribution to corporate success.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49591078125841,"sku":"GOR001544776","price":11.69,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0750641142.jpg?v=1751361315","url":"https:\/\/www.worldofbooks.com\/products\/marketing-book-book-michael-j-baker-9780750641142","provider":"World of Books ","version":"1.0","type":"link"}