{"product_id":"mcgraw-hill-guide-to-starting-your-own-business-book-stephen-c-harper-9780070266858","title":"McGraw-Hill Guide to Starting Your Own Business","description":"This is a concise guide to starting a business, which puts the emphasis on the business plan and helps the first-time entrepreneur set clear objectives and map out realistic means to achieve them - for example: how to get a new business on a sound legal footing; how to select the right target market; how to develop a product or service strategy and a pricing strategy; how to determine the initial capital requirements and how to project the financial status for the first five years.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49530125484305,"sku":"CIN0070266859G","price":3.56,"currency_code":"USD","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51256897077521,"sku":"GOR004876498","price":18.49,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51415453827345,"sku":"CIN0070266859VG","price":5.08,"currency_code":"USD","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":51821734723857,"sku":"CIN0070266859A","price":3.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0070266859.jpg?v=1751322727","url":"https:\/\/www.worldofbooks.com\/products\/mcgraw-hill-guide-to-starting-your-own-business-book-stephen-c-harper-9780070266858","provider":"World of Books ","version":"1.0","type":"link"}