{"product_id":"measure-of-civilisation-book-ian-morris-9781781250198","title":"The Measure of Civilisation","description":"In Why the West Rules - For Now Ian Morris argues that to understand the development of East and West, we need to look beyond 'long-term lock-in' theories (that suggest it was inevitable) and 'short-term accident' theories. Instead, we need to measure social development - a group's ability to master its environment to get things done - and use the results to look at the patterns of history.  Why the West Rules - For Now briefly describes the methods used to calculate Eastern and Western social development scores since the ice age; in The Measure of Civilisation, Morris expands upon these methods, discussing possible objections to this approach, and providing fascinating accounts of his gathering of evidence for his calculations. It is a magnificent account of where our understanding of the development of East and West comes from, and an unusual insight into a master thinker at work.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49524013596945,"sku":"GOR006554418","price":16.99,"currency_code":"USD","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49654952263953,"sku":"GOR010343960","price":10.39,"currency_code":"USD","in_stock":false},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":51076012441873,"sku":"GOR009928107","price":10.39,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1781250197.jpg?v=1759229815","url":"https:\/\/www.worldofbooks.com\/products\/measure-of-civilisation-book-ian-morris-9781781250198","provider":"World of Books ","version":"1.0","type":"link"}