{"product_id":"medicine-is-a-practice-book-neil-baum-9781960762115","title":"Medicine is a Practice","description":"\u003cp\u003e\u003cem\u003eMedicine is a Practice: The Rules for Healthcare Marketing\u003c\/em\u003e is specifically designed as a valuable resource for physicians, healthcare professionals, office managers, and independent practice professionals. This comprehensive book by practice management and patient-centered care expert Neil Baum, MD, provides detailed discussions, guiding readers towards financially successful management practices.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eBaum, a practicing physician based in New Orleans, Louisiana, draws from real-world examples that have proven successful in his healthcare practice. It aims to assist physicians and medical practice administrators in creating the practice they have always envisioned-a practice that is both productive and profitable.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eBy implementing the tried-and-tested suggestions derived from Baum's practice and other successful examples, physicians can enhance their relationships with existing patients and attract new patients to their practice.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eTopics covered include smart technology implementation, effective marketing and referral strategies, leveraging social media, strategic planning, and cultivating a patient-centered healthcare practice. This book also delves into the non-clinical aspects of running a medical office, ensuring a comprehensive approach to practice management.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51059142000913,"sku":"","price":0.0,"currency_code":"USD","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51059144556817,"sku":"NIN9781960762115","price":59.0,"currency_code":"USD","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":51926428418321,"sku":"CIN1960762117G","price":59.62,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1960762117.jpg?v=1750805709","url":"https:\/\/www.worldofbooks.com\/products\/medicine-is-a-practice-book-neil-baum-9781960762115","provider":"World of Books ","version":"1.0","type":"link"}