{"product_id":"new-modernist-type-book-steven-heller-9780500241417","title":"New Modernist Type","description":"Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism. New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today s tendencies in context, and the reference section features a list of designers websites.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49584709402897,"sku":"GOR007962186","price":11.99,"currency_code":"USD","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50982228394257,"sku":"CIN0500241414VG","price":11.23,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0500241414.jpg?v=1751449281","url":"https:\/\/www.worldofbooks.com\/products\/new-modernist-type-book-steven-heller-9780500241417","provider":"World of Books ","version":"1.0","type":"link"}