{"product_id":"peirce-s-philosophy-of-communication-book-mats-bergman-9781441146304","title":"Peirce's Philosophy of Communication","description":"Charles S. Peirce, the founder of pragmatism, was also the architect of a remarkable theory of signs that continues to puzzle and inspire philosophers today. In this important new book, Mats Bergman articulates a bold new approach to Peirce's  semeiotic through a reassessment of the role of rhetoric in his work. This systematic approach, which is offered as an alternative to formalistic accounts of Peirce's project, shows how general sign-theoretical conceptions can plausibly be interpreted as abstractions from everyday communicative experiences and practices. Building on this fallible ground of rhetoric-in-use, Bergman explicates Peirce's  semeiotic in a way that is conducive to the development of rhetorical inquiry and philosophical criticism. Following this path, the underpinnings of a uniquely Peircean philosophy of communication is unearthed - a pragmatic conception encased in a normative rhetoric, motivated by the continual need to transform and improve our habits of action.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52125714874641,"sku":"NLS9781441146304","price":60.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781441146304.jpg?v=1757467944","url":"https:\/\/www.worldofbooks.com\/products\/peirce-s-philosophy-of-communication-book-mats-bergman-9781441146304","provider":"World of Books ","version":"1.0","type":"link"}