Profit First: A Simple System To Transform Any Business From A Cash-Eating Monster To A Money-Making Machine by Mike Michalowicz

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Profit First: A Simple System To Transform Any Business From A Cash-Eating Monster To A Money-Making Machine by Mike Michalowicz

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Profit First: A Simple System To Transform Any Business From A Cash-Eating Monster To A Money-Making Machine by Mike Michalowicz

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.

Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that:

- Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances.
- A small, profitable business can be worth much more than a large business surviving on its top line.
- Businesses that attain early and sustained profitability have a better shot at achieving long-term growth.

With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.
Michalowicz, Mike: - Mike Michalowicz launched and sold two multimillion-dollar companies and currently operates his third, Obsidian Launch, a consulting firm that ignites explosive growth in companies that have plateaued. He is the author of The Pumpkin Plan, also published by Gildan Media, and is a small business columnist for The Wall Street Journal.
SKU Unavailable
ISBN 13 9780981808291
ISBN 10 0981808298
Title Profit First: A Simple System To Transform Any Business From A Cash-Eating Monster To A Money-Making Machine
Author Mike Michalowicz
Condition Unavailable
Binding Type Hardback
Publisher Obsidian Press
Year published 2014-07-04
Number of pages 191
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable