{"product_id":"sales-strategy-playbook-book-steve-w-martin-9780999812945","title":"Sales Strategy Playbook","description":"\u003ci\u003eSales Strategy Playbook\u003c\/i\u003e provides state-of-the-art sales strategies and advanced tactics for salespeople who want to learn the secrets of becoming a top performer and achieve career success. It is a comprehensive reference guide for winning highly competitive accounts and a perennial resource to solve your toughest sales challenges. Inside, you'll find expert advice on how to: \u003cbr\u003e Create the winning sales strategy by controlling the sale cycle\u003cul\u003e\n\u003cli\u003eStrategically conduct sales calls and use value to differentiate yourself with C-level executives\u003c\/li\u003e\n\u003cli\u003eInfluence buyers and evaluation committees by truly becoming a trusted advisor\u003c\/li\u003e\n\u003cli\u003ePenetrate new accounts using proven account-based marketing strategies\u003c\/li\u003e\n\u003cli\u003eUse wider, higher, and deeper client account expansion and cross-selling strategies\u003c\/li\u003e\n\u003cli\u003ePsychologically bond with customers using sales linguistics, the study of how the customer's mind uses language\u003c\/li\u003e\n\u003cli\u003eTake your career to the next level by learning how top salespeople, sales leaders, and sales organizations perform.\u003c\/li\u003e\n\u003c\/ul\u003e This sales reference guide includes 175+ illustrations, 50+ exercises, and extensive real-world examples with both subject chapters and toughest sales challenges table of contents. Consult\u0026gt;\u003ci\u003eSales Strategy Playbook\u003c\/i\u003e before you start working on a key deal, when you are in a tough situation and need a thought-provoking breakthrough, or whenever you personally require a dose of sales adrenaline.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50376467677457,"sku":"CIN0999812947G","price":9.71,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0999812947.jpg?v=1751332257","url":"https:\/\/www.worldofbooks.com\/products\/sales-strategy-playbook-book-steve-w-martin-9780999812945","provider":"World of Books ","version":"1.0","type":"link"}