{"product_id":"starting-and-running-a-restaurant-book-jody-pennette-9781615648528","title":"Starting and Running a Restaurant","description":"\u003cp\u003eAround 90% of all new restaurants fail in the first year of operation. Many owners think they have the perfect idea, but they have terrible business plans, location, or other issues. \u003ci\u003eIdiot's Guides: Starting and Running a Restaurant\u003c\/i\u003e shows budding restauranteurs the basics of honing in on a concept to gathering start-up capital to building a solid business plan. You will also learn how to choose a great restaurant location, select an appealing design, compose a fantastic menu, and hire reliable managers and staff. In this book, you get: \u003c\/p\u003e - Introduction to basic requirements of starting a restaurant such as time management, recognizing your competition, choosing your restaurant concept, and making it legal. \u003cbr\u003e - Information on building a solid business foundation such as a solid business plan, a perfect location, where to find investors, and securing loans. \u003cbr\u003e - Suggestions on how to compose the perfect menu, laying out the front and back of house and bar, and choosing the must-have necessities such as security alarms and fire prevention. \u003cbr\u003e - Techniques on how to hire and train your staff, purchasing or renting supplies, understanding costs and setting up your financial office, and using social media as a marketing tool. \u003cbr\u003e - Secrets for keeping your customers returning, running a safe restaurant, managing employees, and building your PR sales plan. \u003cbr\u003e - Pre-opening checklists to ensure everything is ready by opening day. Operational checklists and forms a successful restaurateur will need to manage their restaurant.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50094123417873,"sku":"CIN1615648526G","price":4.66,"currency_code":"USD","in_stock":false},{"title":"US \/ LIKE_NEW \/ SBYB","offer_id":50384901734673,"sku":"CIN1615648526LN","price":4.88,"currency_code":"USD","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51422762467601,"sku":"CIN1615648526VG","price":4.96,"currency_code":"USD","in_stock":true},{"title":"US \/ WELL_READ \/ SBYB","offer_id":53685143666961,"sku":"CIN1615648526A","price":4.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1615648526.jpg?v=1751375337","url":"https:\/\/www.worldofbooks.com\/products\/starting-and-running-a-restaurant-book-jody-pennette-9781615648528","provider":"World of Books ","version":"1.0","type":"link"}