{"product_id":"successful-coffee-house-book-david-j-morris-9780692441879","title":"The Successful Coffee House","description":"The Successful Coffee House is a roadmap for owners of retail specialty coffee businesses. It offers 22 practical and inspiring Action Days  that will set your imagination and business plan ablaze, including: -Creating your own Specific Brand Image (SBI) -Developing a flexible business that can evolve with industry trends -Using holistic branding to maximize your customer experience -Crafting a business that is unique with uncompromising quality -Creative ways to differentiate your coffee house -Barista hiring tips to ensure an engaging culture -Techniques to keep your staff motivated -Today's coffee house design trends -The role of the professional barista -Creating your own business plan -Weekly Playbook to increase ticket averages","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49758179688721,"sku":"CIN0692441875G","price":349.98,"currency_code":"USD","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50919271989521,"sku":"CIN0692441875VG","price":19.48,"currency_code":"USD","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51005978771729,"sku":"NIN9780692441879","price":19.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0692441875.jpg?v=1751041987","url":"https:\/\/www.worldofbooks.com\/products\/successful-coffee-house-book-david-j-morris-9780692441879","provider":"World of Books ","version":"1.0","type":"link"}