Books by Drayton Bird

Drayton Bird Drayton Bird has over 45 years'experience as a copywriter, creative director and latterly as Vice Chairman and Creative Director of the world's largest direct-marketing network, Ogilvy and Mather Direct. Today he is Chairman of The Drayton Bird Partnership, which handles direct marketing and other marketing activities for clients both large and small. An internationally celebrated speaker and columnist, he is the author of the renowned best-seller Commonsense Direct Marketing, Marketing Insights and Outrages and How to Write Sales Letters that Sell (all published by Kogan Page).