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Harnessing the Power of Google Christopher C. Brown

Harnessing the Power of Google By Christopher C. Brown

Harnessing the Power of Google by Christopher C. Brown


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Harnessing the Power of Google Summary

Harnessing the Power of Google: What Every Researcher Should Know by Christopher C. Brown

This informative and practical book teaches how to get better and faster results from Internet searches and methods for maximizing the potential of the world's most popular search engine. Mastering Internet research skills is a must for today's information professionals and LIS students, as well as for educators and all high school and college students. But without specific instruction in how to conduct online research, people are destined to waste time in their Internet queries or to come up emptyhanded when the information they're seeking is, in fact, available. Harnessing the Power of Google: What Every Researcher Should Know offers simple strategies that streamline research and improve anyone's search results. It will specifically benefit information professionals, students, and academic researchers in disciplines like international studies, political science, and statistical research. Illustrated with helpful screen shots, this handbook will be an often-consulted desk reference and can serve as a workshop guide or supplementary reading in courses on online research skills. The book starts with a review of general guidelines for searching that covers topics like the difference between primary and secondary sources, determining authority, citing sources, indexing, and ranking before addressing Google's power-searching features, such as the ability to search by top-level Internet domain or file type. The book describes the history of information access over the past century, culminating in today's digital information archives and how Google now augments-not replaces-what libraries provide. The three Google interfaces that together comprise a powerful toolkit are covered in detail: Google Web for finding primary source materials; Google Scholar for full text searching of scholarly, peer-reviewed material; and Google Books for searching the full text of a very high percentage of books.

Harnessing the Power of Google Reviews

The book's overarching question is 'how do we think about information if it is not first categorized and normalized for us' through subject headings and similar guideposts. Brown's goal is to provide an answer to that question by laying out a well-drawn roadmap that will enable students, researchers, teachers, professors, and librarians to confidently find, use, and cite authoritative primary and secondary sources using Google. As a business researcher, I find Brown's book to be exceptionally helpful and confidence-building (even if my copy is by now a bit disfigured with multiple margin notes and highlights). It's a must-have resource not only for academic librarians, but also for all serious researchers. * Infonista *
This title is more than just for a librarian audience, who through their professional degrees have some background in how Google does (and does not) work like a research database. . . . [H]elpful for the upper level undergraduate or new graduate student transitioning from using Google Web as a default tool for all research to a more nuanced researcher, utilizing many types of tools, including Google Web, as research context dictates. * ARBAonline *

About Christopher C. Brown

Christopher C. Brown is reference technology information librarian at the University of Denver Main Library and has been teaching as an affiliate faculty member in the University of Denver Library and Information Science program since 1999.

Table of Contents

Illustrations Introduction Chapter 1: Searching Generally History of Searching Tension between Controlled Vocabulary and Full Textuality Subject Headings vs. Subject Descriptors Full-Text Searching: A Different Way of Thinking Reference Chapter 2: How Google Works Crawling and Indexing Ranking of Results Beyond Google's Reach General Google Search Tips Indirect Searching-Hidden Internet Content Reference Chapter 3: Searching Google Web Basic Search Techniques Power Search Techniques Keyword Formulation Evaluating Web Content Cached Content Reference Chapter 4: Power Searching for Primary Sources Using Google Web Site-Specific Google Searching Site Searching on the International Level Site Searching on the Foreign Government Level Site Searching on the U.S. National Level Site Searching on the State Government Level Site Searching on the Local Level (Counties and Communities) Site Searching for Commercial Content Site Searching for Nonprofit Content Reference Chapter 5: Google Scholar and Scholarly Content Depth of Searching in Google Scholar What Content Does Google Scholar Retrieve? Books-From Google Books Evaluating Google Scholar Content Right Margin Links Left Sidebar Citation-Specific Links Effective Searching in Scholar Google Scholar Metrics References Chapter 6: Google Books Library Project Google Books Partner Program Google Book Views Searching and Navigating Google Books The Fulfillment Part How Complete Is Google Books? Government Documents in Google Books Magazines in Google Books Google Books and HathiTrust Google Books and the Internet Archive Fingers and Hands in Google Books Citing Google Books References Chapter 7: Google as a Complement to Library Tools What's Wrong with Academic Libraries The Three Googles What's Right with Academic Libraries The Flattening of Information Sources The Holy Grail of Search Results in the Google Age Reference Chapter 8: Academic Research Hacks No Country Redirection (NCR) searching Google Books Ngram Viewer Image Searching Google Translate Legal Cases Searching Patents References Chapter 9: Case Studies in Academic Research Case Study 1: Resources on Human Trafficking Case Study 2: Funding for Religious Schools in Tanzania and South Africa Case Study 3: Paris Tango House Fashion from the 1920s Case Study 4: Data on Geothermal Heat Pumps Chapter 10: Searching for Statistics Step One: Determine Who Cares about the Statistics You Are Seeking Step Two: Search within the Internet Domain of the Entities Likely to Issue Statistics Keyword Searching and Statistics Statistics Case Study 1: Immigrant Statistics for the United States Statistics Case Study 2: Subnational Data for Uganda Conclusion Index

Additional information

NLS9781440857126
9781440857126
1440857121
Harnessing the Power of Google: What Every Researcher Should Know by Christopher C. Brown
New
Paperback
Bloomsbury Publishing Plc
2017-06-09
150
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
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