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Communication Theory David Holmes

Communication Theory By David Holmes

Communication Theory by David Holmes


$23,49
Condition - Like New
8 in stock

Summary

Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).

Communication Theory Summary

Communication Theory: Media, Technology and Society by David Holmes

`This is a very clear and concise summary of media studies, present and future. There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media as this book can' - Steve Jones, University of Chicago

This book offers an introduction to communication theory that is appropriate to our post-broadcast, interactive, media environment. The author contrasts the `first media age' of broadcast with the `second media age' of interactivity.

Communication Theory argues that the different kinds of communication dynamics found in cyberspace demand a reassessment of the methodologies used to explore media, as well as new understandings of the concepts of interaction and community (virtual communities and broadcast communities).

The media are examined not simply in terms of content, but also in terms of medium and network forms. Holmes also explores the differences between analogue and digital cultures, and between cyberspace and virtual reality.

The book serves both as an upper level textbook for New Media courses and a good general guide to understanding the sociological complexities of the modern communications environment.

Communication Theory Reviews

'There is no other book that can both be used as a teaching tool and can help scholars organize their thinking about new media' - Steve Jones, University of Chicago

About David Holmes

David Holmes is a Lecturer in Communications and Media, Monash University

Table of Contents

INTRODUCTION - A SECOND MEDIA AGE? THEORIES OF BROADCAST MEDIA THEORIES OF CYBERSOCIETY THE INTERRELATION BETWEEN BROADCAST AND NETWORK COMMUNICATION INTERACTION VERSUS INTEGRATION TELECOMMUNITY

Additional information

GOR013338669
9780761970705
0761970703
Communication Theory: Media, Technology and Society by David Holmes
Used - Like New
Paperback
SAGE Publications Inc
20050315
272
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

Customer Reviews - Communication Theory