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Doing Ethnography Giampietro Gobo

Doing Ethnography By Giampietro Gobo

Doing Ethnography by Giampietro Gobo


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Summary

With new coverage of digital research tools and social media, as well as that of areas such as autoethnography, visual and feminist ethnography, this important introduction continues to provide readers with the perfect mix of theory and practical advice to ensure their research is carefully thought through, replicable, and ethically sound

Doing Ethnography Summary

Doing Ethnography by Giampietro Gobo

Doing Ethnographyis invaluable reading for anyone collecting data through observation. Innovative and thought provoking, it is a refreshing take on ethnography stressing both academic rigor and practical necessity. It combines theoretical perspective with tangible action plans and walks you step-by-step through designing, conducting, and evaluating ethnographic research.

The book skilfully introduces the varied tasks and decisions you need to consider before entering the fieldhelping you to avoid common mistakes and to conduct safe, ethical research.

The redesigned Second Edition has cutting edge case studies and examples from across the social sciences and has an embedded awareness of the importance of digital research tools and social media. It also includes a detailed discussion of:

  • Autoethnography
  • Digital Ethnography
  • Visual Ethnography
  • Feminist Ethnography
  • Managing and Analysing data

This is an ideal companion for every novice researcher.

Doing Ethnography Reviews

In this elegant how-to book,the authors expand anddeepenour understanding of ethnographyand provide novices with a set of exercises and hands-on ways for getting the seat of their pants dirty in the social world. It exploresemerging methodological approaches and challengesin ethnography, likestudying people for whom life often happens more online than off it.Likea good cookbook, what itdoes best is simple: it makes you want to get into the kitchen.

-- Iddo Tavory
This excellent, informative second edition extensively revises the text with a range of contemporary examples and case studies, more diverse readings for each chapter and an expanded section on visual and online ethnographies. An accessible and comprehensive introduction to ethnography and the key authors and ideas in the field, this is highly suitable for post graduates and established qualitative researchers.

-- Amanda Bingley

About Giampietro Gobo

Giampietro Gobo is Professor of Methodology of Social Research and Sociology of Science at the University of Milan (Italy). He was one of the founders of the Qualitative Methods Research Network of the European Sociological Association. His interests concern scientific controversies on health issues and workplace studies. He is currently undertaking projects on immunization and COVID-19 policies, and ethnographic experiments in the area of cooperation in small teamwork. His books include Doing Ethnography (Sage, 2008), Qualitative Research Practice (co-edited with C. Seale, J. F. Gubrium and D. Silverman, Sage, 2004) andConstructing Survey Data: An Interactional Approach (with S. Mauceri, Sage, 2014). Dr. Andrea Molle holds a PhD in Sociology from the Universita degli Studi di Milano. Between 2006 and 2008 he conducted extensive ethnographic research in Japan. Fellow of the Japan Society for the Promotion of Science and the Royal Asiatic Society of Great Britain and Ireland, his current research agenda focuses on cross-cultural studies of new religions, implicit religion practices and behaviour, the paranormal, religious violence, and martial arts and warfare studies. His methodological interests include the intersection between ethnography and computational tools for the study of social complexity. He has published a book on new religions (in Italian) and several articles in journals in the fields of Sociology, Anthropology, and Political Science.

Table of Contents

Part One: The Methodology What is Ethnography? Method or Methodology? Locating Ethnography in the Methodological Continuum Ethnography: Approaches, Methods and Personalities Key Ethnographic Approaches Research Design Ethnographic Sample Design Part Two: Working the Field Entering the Field Ethical Dilemmas How to Observe What to Observe: Social Structures, Talk-in-Interactions and Contexts Ethnographic Interview Ethnography as a Craft Part Three: Analyzing Ethnographic Data and Theory Building Coding and Analyzing Ethnographic Data Politics of Accountability Part Four: Audiences Communicating Findings, Writing Ethnographies Leaving the Field The Visual Society: A Chance for Applied Ethnography

Additional information

NGR9781412962261
9781412962261
1412962269
Doing Ethnography by Giampietro Gobo
New
Paperback
SAGE Publications Inc
2016-12-27
352
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

Customer Reviews - Doing Ethnography