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Chocolate Wars Inside the Secret Worlds By Joel G. Brenner

Chocolate Wars Inside the Secret Worlds
by Joel G. Brenner

Forrest Mars was one of the most private entrepreneurs. The day after he died of natural causes a Mars spokesperson refused to admit that he had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. This book tells their stories.
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Chocolate Wars Inside the Secret Worlds Summary


Chocolate Wars Inside the Secret Worlds by Joel G. Brenner

Forrest Mars was one of the most private and successful entrepreneurs in America. An autocrat, with unconventional management strategies, he built one of the world's most innovative companies - a $10 billion a year empire, shrouded in secrecy. The day after he died of natural causes a Mars spokesperson refused even to admit that the founder had worked for the firm. Milton Hershey was a dreamer who wanted to create not just a company but an industrial paradise. After making an immense fortune his company is now controlled by a charitable trust whose profits fund the wealthiest orphanage in the world.

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Chocolate Wars Inside the Secret Worlds Reviews


'A rewarding read' Sunday Business 'An entertaining and meticulously researched account.' Sunday Telegraph

About Joel G. Brenner


Joel Glenn Brenner began reporting on the chocolate business in 1989 as a writer for the Washington Post. Her Washington Post Magazine cover story on Mars won three prizes, including the Frank C. Porter Memorial Award for Distinguished Labor and Business Reporting and the Washington Dateline Award for Best Business Reporting. She lives in New York.

Additional information

GOR001587377
Chocolate Wars Inside the Secret Worlds by Joel G. Brenner
Joel G. Brenner
Used - Very Good
Paperback
HarperCollins Publishers
2000-05-21
384
000653239X
9780006532392
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.