Economist Pocket Guide to Marketing by Michael J. Thomas
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Economist Pocket Guide to Marketing
Economist Pocket Guide to Marketing
Summary
A guide to the wide range of terms used in marketing, from action plans to zero ratings. This book is of interest to marketers, general managers, or to people who want to understand the importance of marketing in the business world.
Economist Pocket Guide to Marketing Summary
Additional information
GOR004512526
9780631147671
0631147675
Economist Pocket Guide to Marketing by Michael J. Thomas
Used - Very Good
Hardback
John Wiley and Sons Ltd
19860731
176
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us