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E-Business Paul Benyon-Davies

E-Business By Paul Benyon-Davies

E-Business by Paul Benyon-Davies


$29.49
Condition - Very Good
Only 3 left

Summary

"E-Business" provides a holistic overview of the phenomenon of e business and its role in transforming organizations. It takes a world wide perspective and discusses the impact of ICT (information and communication technology) within both the private and public sectors.

E-Business Summary

E-Business by Paul Benyon-Davies

"E-Business" provides a holistic overview of the phenomenon of e business and its role in transforming organizations. It takes a world wide perspective and discusses the impact of ICT (information and communication technology) within both the private and public sectors. A strong underpinning in systems thinking is used throughout to demonstrate the practical implications of this phenomenon for modern organizations. Each chapter integrates with a model of e-business presented at the start. Chapters are designed as learning units and include spider diagrams, examples, reflective questions, cases and activities.

Table of Contents

The e-business domain. Part 1 Business and systems: systems; human activity systems; information systems; back-end information systems infrastructure; front-end information systems infrastructure. Part 2 The technical infrastructure for e-business: access devices and channels; electronic delivery of goods and services; the internet; the web; back-end ict infrastructure; front-end ICT infrastructure; data security. Part 3 Environment: the economic environment; the social environment; the political environment. Part 4 E-commerce: e-commerce B2C e-commerce; B2B e-commerce; C2C e-commerce; e-marketing; e-procurement. Part 5 The social infrastructure for e-business: e-business planning; e-business strategy; e-business management; e-business development; e-business evaluation.

Additional information

GOR003012313
9781403913487
140391348X
E-Business by Paul Benyon-Davies
Used - Very Good
Paperback
Palgrave USA
2004-01-19
496
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - E-Business