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HBR Guide to Building Your Business Case (HBR Guide Series) Raymond Sheen

HBR Guide to Building Your Business Case (HBR Guide Series) By Raymond Sheen

HBR Guide to Building Your Business Case (HBR Guide Series) by Raymond Sheen


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SeriesHBR Guide

HBR Guide to Building Your Business Case (HBR Guide Series) Summary

HBR Guide to Building Your Business Case (HBR Guide Series) by Raymond Sheen

Get your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: * Spell out the business need for your idea * Align your case with strategic goals * Build the right team to shape and test your idea * Calculate the return on investment * Analyze risks and opportunities * Present your case to stakeholders

About Raymond Sheen

Raymond Sheen, PMP, is the president of Product & Process Innovation, a consulting firm specializing in project management, product development, and process improvement. Amy Gallo is a contributing editor at Harvard Business Review and is the author of the forthcoming HBR Guide to Managing Conflict at Work.

Additional information

GOR013564597
9781633690028
1633690024
HBR Guide to Building Your Business Case (HBR Guide Series) by Raymond Sheen
Used - Like New
Paperback
Harvard Business Review Press
2015-07-07
176
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

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