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Volkswagen Beetle Richard Copping

Volkswagen Beetle By Richard Copping

Volkswagen Beetle by Richard Copping


$15.49
Condition - Like New
Only 2 left

Summary

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British.

Volkswagen Beetle Summary

Volkswagen Beetle by Richard Copping

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.

About Richard Copping

Lifelong Volkswagen enthusiast Richard A. Copping has written well over twenty books covering a variety of models, and regularly contributes articles to a number of magazines. He also wrote VW Camper and Microbus for Shire.

Table of Contents

Introduction / A Car for the Masses: 1933-45 / A British Volkswagen: 1945-8 / The 'King of Wolfsburg': 1948-68 / Poor Management and New Beetles: 1968-78 / The Lasting Legacy: 1978-2003 and Beyond / Further Reading / Places to Visit / Index

Additional information

GOR008876852
9780747814474
0747814473
Volkswagen Beetle by Richard Copping
Used - Like New
Paperback
Bloomsbury Publishing PLC
20140910
64
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

Customer Reviews - Volkswagen Beetle