Part I. The Food and Agricultural Marketing System Overview.- 1. Evolution of Agricultural and Food Markets, Policies and Programs-Walter J. Armbruster, President Emeritus, Farm Foundation; and Ronald D. Knutson, Regents Professor Emeritus, Texas A&M University.- 2. Expectations and Realities of the Food System-Jean Kinsey, Professor, University of Minnesota.- 3. History of Government's Role in the Food and Agricultural Marketing System-Richard G. Heifner, UDSA Economic Research Service, Retired. Part II. Market Structure, the Supply Chain and Marketing Orders.- 4. Market Structure and Competition Policy--Walter J. Armbruster, President Emeritus, Farm Foundation.- 5. Managing the Supply Chain through Contracts and Cooperatives-Ronald D. Knutson, Regents Professor Emeritus, Texas A&M University; Robert Cropp, Professor Emeritus, University of Wisconsin.- 6. Federal and State Marketing Orders-Mechel Paggi, Director, Center for Agricultural Business, California State University Fresno; and Charles F. Nicholson, Professor, California Polytechnic State University, San Luis Obispo.- 7. U.S. Generic Advertising and Promotion Programs-John M. Crespi, Professor and Director of Graduate Studies, Kansas State University: and Richard D. Sexton, Professor, University of California Davis.- 8. U.S. Export Market Development Programs-Shida Henneberry, Regents Professor, Oklahoma State University. Part III. Food Quality Standards, Food Safety, Border Inspection and Invasive Pests.- 9. Challenges in Choosing the Mix of Public and Private Standards for Food Quality Assurance-Julie Caswell, Professor and Department Head, University of Massachusetts Amherst.- 10. Food Safety and Traceability-Diogo M. Souza-Monteiro, Lecturer, University of Kent, UK; and Neal Hooker, Professor, The Ohio State University.- 11. Quality Assurance for Imports and Trade-William Nganje, Associate Professor, Arizona State University.- 12. Non-native Pest Prevention and Control: The Role of Government Interventions and their Impact on Efficiency-Dannele Peck, Assistant Professor, University of Wyoming. Part IV. Market and Consumer Information, Risk Management.- 13. Consumer Information and Labeling-Jayson Lusk, Professor and Willard Sparks Endowed Chair, Oklahoma State University.- 14. The Policy of Risk Management-Matthew Roberts, Associate Professor, The Ohio State University. Part V. Societal Issues.- 15. Local Food, Organics, and Sustainability-Dawn D. Thilmany McFadden, Professor, Colorado State University.- 16. Agricultural Biotechnology Issues-Michael Phillips, PhD, Technology Policy Consultant.- 17. Humane Treatment of Farm Animals-David Blandford, Professor, Pennsylvania State University. Part. VI. Challenges and Opportunities.- 18. Program Challenges and Future Opportunities-Walter J. Armbruster, President Emeritus, Farm Foundation; and Ronald D. Knutson, Regents Professor Emeritus, Texas A&M University.- Glossary of Agencies, Programs and Organizations.- Index.
