Advances In Marketing Customer Relationship Management And E-Services Books

Delve into the latest thinking in marketing, CRM, and e-services with this essential series. Explore innovative strategies and insights shaping the future of customer engagement and digital business practices.

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Advances In Marketing Customer Relationship Management And E-Services Series in Order:

  1. Customer Relationship Management and E-Services (2005)
  2. Advances in Electronic Marketing (2007)
  3. Advances in Database Marketing and Customer Strategy (2008)
  4. Advances in Social Media Marketing and Management (2016)
  5. Advances in National Brand and Private Label Marketing (2017)
  6. Advances in Advertising Research (2018)
  7. Advances in Theory and Practice of Destination Branding (2019)
  8. Advances in Financial Planning and Forecasting (2020)
  9. Advances in Public Opinion Research (2021)
  10. Advances in Marketing, Customer Relationship Management, and E-Services (2022)
  11. Advances in National Brand and Private Label Marketing (2023)