Cookie Notice for Worldofbooks.com

This Cookie Notice applies to information collected and used by World of Books ("we," "our" or "us") (for our full company details, please refer to our Privacy Notice) when you visit our website. This information is collected through instruments known as cookies and various other technologies used to set and interact with cookies on our site, including tools such as web beacons and tracking pixels (all referred to as "cookies").

You are free to ask us to (or set your browser or operating system settings to) limit certain tracking or to decline cookies in relation to cookies which are not necessary, but by doing so, you may not be able to use certain features on our website.

In certain circumstances, we collect personal information about you through these cookies which may include your IP address, information about the way you use our website, your choice of internet browser and the type of device you're accessing our website from. This is in order for us to analyse customer behaviour, administer the website, track users' movements, and to collect information about users which may be relevant to offering our goods or services to you. Where any information we collect through cookies qualifies as personal information, our Privacy Notice as well as this Cookie Notice, applies to the collection and use of such personal information.

PRIVACY NOTICES

U.S based Customers’ Privacy Notice can be found here.

UK and European based Customers’ Privacy Notice can be found here.

WHAT ARE COOKIES?

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

Cookies are small files of letters and numbers placed onto your browser, computer, or mobile phone by certain websites that you visit or e-mails that you open. Cookies contain information that is transferred to your computer's hard drive. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

Cookies can be 'first-party' or 'third-party' depending on the domain that sets them. In relation to our website, first-party cookies are set by us and information is collected and used by us in accordance with the terms of this Cookie Notice and our Privacy Notice. Third-party cookies are set by third parties and information is collected and used in accordance with their policies.

First and third-party cookies are either 'persistent' or 'session' cookies depending on their duration. Persistent cookies remain on a user's device for the period of time specified in those cookies and are activated each time that user visits the website that created the cookies, until the cookies expire or are disabled by the user. Session cookies allow the actions of a user to be linked during a single browsing session. A session starts when a user opens a browser window, stores information while you are browsing and ends when you leave the website and close the browser window, following which all session cookies are deleted. Our platforms use both persistent and session cookies. We have set out clearly in the table below when our cookies expire.

 

COOKIES WE USE

We use the following types of cookies on our platforms:

Strictly Necessary: These cookies have a legal definition. These cookies should be essential. Examples include cookies that are essential for the proper functioning of a site. These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging into your account, using a shopping cart, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

Performance or analytical Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Functional Cookies: These cookies are used to recognise you when you return to our website and enable the website to provide enhanced functionality and personalisation. For example, they enable us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region). They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Targeting Cookies: These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

COOKIES REGISTER FOR WORLDOFBOOKS.COM

We keep a record of all the cookies we use on our website to provide clear information to you and we update this register regularly. You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Except for strictly necessary/essential cookies, all cookies will expire after the expiry period set out in the ‘Lifespan’ column in the table below.

 

Strictly Necessary Cookies

Host

Cookie Name

Description

Expiry Duration

First Party

_shopify_test

This cookie name is associated with Shopify which is used to manage sessions on various Shopify websites.

1 Min

First Party

localization

Used by to record the store which the user is viewing to ensure user remains in that location.

1 Year

First Party

keep_alive

This cookie used to keep the user session alive.

1 Day

radar.cloudflare.com

__cf_bm

Cloudflare's Bot Management service and helps mitigate risk associated with spam and bot traffic. To read and filter requests from bots. This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

1 Day

First Party

cart_currency

Set after a checkout is completed to ensure that new carts are in the same currency as the last checkout.

13 Days

First Party

swym-session-id

This is a general-purpose platform session cookie used to maintain an anonymous user session for our wishlist feature.

30 mins

First Party

swym-pid

Unique identifier to track merchants and their wishlist settings.

1 Year

First Party

swym-o_s

Swym Wishlist session information for user tracking.

1 Day

First Party

swym-email

This stores the email address when the shopper logs into the store or when the shopper authenticates their wishlist or subscribes for a back-in-stock alert.

1 Year

First Party

OptanonAlertBoxClosed

This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust. It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down. It enables the website not to show the message more than once to a user. The cookie has a normal lifespan of one year and contains no personal information.

Session

First Party

OptanonConsent

This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor.

Session

First Party

_shopify_essential

Used for managing customer authentication and securing the cart.

1 Year

First Party

cart

Contains information related to the user's cart.
 

1 Month

First Party
(help.worldofbooks.com)

_helpkit_session

This cookie is used to verify cookie session data integrity and track unique sessions for providing customer support and tracking help tickets

Session

First Party
(help.worldofbooks.com)

_x_y

This cookie name is associated with Freshworks which is used to store information about data related to tracking a help ticket.

Session

First Party

swym-swymRegid

This cookie is used to store an encrypted version of the user’s device ID and information on the user’s session.The ID links the user’s Swym app-specific content to their device. It also retrieves those contents from our cloud storage whenever the user attempts to access Swym apps.

1 Year

First Party

swym-v-ckd

Swym Wishlist function version cookie for tracking user actions. This is required for the functioning of the wishlist feature on our site.

1 Day

First Party

_shopify_analytics

Contains the required buyer information for analytics in Shop.

1 Year

 

Performance Cookies

Host

Cookie Name

Description

Expiry Duration

First Party

_shopify_y

This cookie is associated with Shopify's analytics suite.
 

Session

First Party

_hjSessionUser_2739417

Hotjar cookie that is set when a user first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.

1 Year

First Party

_hjTLDTest

When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.

Session

First Party

__eventn_id

This cookie name is associated with tracking and analysis which is used to track visitors and their identity.

Session

First Party

_hjSession_2739417

A cookie that holds the current session data. This ensues that subsequent requests within the session window will be attributed to the same Hotjar session.

Session

First Party

_shopify_s

Used to identify a given browser session/shop combination. Duration is 30 minute rolling expiry of last use.
 

30 Mins

First Party

swym-sflPopupShownCount

Related to ‘save for later’ pop-up display count.

1 Day

 

 

Functional Cookies

Host

Cookie Name

Description

Expiry Duration

First Party

_x_w

This cookie name is associated with Freshworks which is used to store information about data related to tracking a help ticket and enabling customer service chat support on the current session.

Session

First Party

__exponea_time2__

This cookie name is used by Bloomreach to provide timezone functionality.

Session

shop.app

_shop_app_essential

This domain is associated with Shopify's Shop app, which provides a shopping assistant experience for users, including personalized recommendations and order tracking.

1 Year

www.book2look.com

ASP.NET_SessionId

Book2look cookies are used to enable the “look inside” feature where available on our site

Session

www.book2look.com

userid

Book2look cookies are used to enable the “look inside” feature where available on our site

1 Day

region1.google-analytics.com

ar_debug

Used in the debugging and troubleshooting of Google Analytics and Ads

2 Months

shop.app

_pay_session

This domain is associated with Shopify's Shop app, which provides a shopping assistant experience for users, including personalized recommendations and order tracking.

Session

 

 

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

 

Host

Cookie Name

Description

Expiry Duration

First Party

FPAU

This cookie name FPAU is associated with Google which is used to collect information about the users and their activity on the website through embedded elements with the purpose of analytics and reporting.

Session

First Party

_uetsid

This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site.

1 Day

First Party

FPLC

This FPLC cookie is the cross-domain linker cookie.

1 Day

First Party

AwinChannelCookie

Used to attribute commission to affiliates when you arrive at the website from an affiliate referral link. It is set when you click on one of our links and used to let the advertiser and us know the website from which you came.

Session

First Party

FPID

A cookie from Google that stores a value used for setting the Client ID in the request to Google’s servers for the purpose of web analytics.

1 Year

First Party

ServerAwinChannelCookie

This cookie name is associated with ServerAwinChannelCookie which is used to identify the last paid click referring channel, aiding in accurate conversion attribution and deduplication across various marketing channels.

1 Month

First Party

__exponea_etc__

This cookie name is associated with Bloomreach Engagement which is used to store a unique user ID for marketing purposes and to determine which products the visitor has viewed to promote related products and optimize ad-efficiency.

Session

doubleclick.net

IDE

This domain is owned by Doubleclick (Google). Doubleclick is Googles real time bidding advertising exchange

1 Year

api.uk.exponea.com

xnpe_69e7e4fe-79a7-11ee-aa37-b2cbbf8fb346

Customer's Bloomreach Engagement generated server-side cookie. https://documentation.bloomreach.com/engagement/docs/cookies-storage

2 Years

bing.com

MUID

 

This cookie is placed by Microsoft Clarity to store and track visits across websites.

1 Year

doubleclick.net

test_cookie

This domain is owned by Doubleclick (Google). Doubleclick is Googles real time bidding advertising exchange

1 Day

bing.com

MSPTC

Used by Microsoft Advertising to help deliver more relevant ads, limit how often ads are shown, and measure the effectiveness of advertising campaigns.

1 Year

First Party

FPGSID

This is a Google Ads cookie used for Analytics and Advertising (https://business.safety.google/adscookies/)

1 Day

First Party

Lantern

Associated with AWIN. Stores a reference to a visit to attribute a sale to marketing channels.

2 Months

First Party

_gclxxxx

This cookie is set by Google Analytics and is used to store and track conversions.

Session

First Party

_ga_xxxxxxxxxx

Used by Google Analytics to identify and track an individual session with your device.

Session

First Party

FPGSID

This cookie name is associated with Google which is used to register statistical data on users' behavior on the website.

Session

First Party

_ga

This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports.

1 Year

First Party

_ALGOLIA

 

Algolia search integration cookie to help us build user profiles for Personalization and Recommendations based on search activity.

Session

First Party

__secure-1psid

A Google cookie used for authentication, security, and personalized advertising across Google platforms and some third-party sites.

2 Years

First Party

_uetvid

This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.

1 Year

 

THIRD PARTIES

Please note that the following third parties may also use cookies, over which we have no control. These named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies:

 

·       Cloudflare Inc.

·       Hotjar Ltd

·       Cloudflare Inc.

·       Microsoft

·       Trustpilot, Inc.

·       OneTrust

·       Shopify

·       Prospect One

·       Google Analytics (see further details below)

To deactivate the use of third party advertising cookies, you may visit the relevant consumer page to manage the use of these types of cookies.

 

GOOGLE ANALYTICS

Our website uses Google Analytics, a web analytics service provided by Google, Inc. ('Google') Google Analytics uses cookies (text files placed on your computer) to help us analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the UK. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage, such as facilitating remarketing. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google has its own Privacy Policy which you can review here.

To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

DISABLING THE USE OF COOKIES

You can view and manage cookie settings here. 

Your preferences

You can choose which analytical, functionality and targeting cookies we can set by clicking on the button(s):

You can choose which analytical, functionality and targeting cookies we can set by clicking on the button(s):

·       Strictly necessary cookies

·       Analytical or performance cookies

·       Functionality cookies

·       Targeting cookies

You can also choose to "Reject All" cookies in the cookie banner. This will reject analytical or performance cookies, functionality cookies and targeting cookies. Strictly necessary cookies will remain active.

Cookie Settings

You may also refuse to accept cookies by changing the settings of your Internet browser. If you do not want cookies to be placed on your device, you can control this through your browser's settings. Please refer to the links below for each browser's guide on how to turn off or delete cookies.

Chrome
Firefox
Internet Explorer
Safari

 

Alternatively, you can control some third party cookies by using a privacy enhancement platform such as optout.aboutads.info or youronlinechoices.com. For more information about cookies, visit allaboutcookies.org.

If you choose not to allow the use of cookies, some areas of our website may not function properly or be accessible, and you'll need to accept the use of cookies and provide other cookie-preference information again if you change your mind.

CHANGES TO THIS COOKIE NOTICE

From time to time we may make changes to this Cookie Policy to ensure that it is accurate and up to date and to reflect any changes in the law. This notice was last updated on 30 September 2025.

Contacting us and making a complaint

If you have comments, questions or complaints relating to this Cookie Notice, please contact us at: data@worldofbooks.com.