Advertising by Tony Yeshin
Provides both an understanding of the application of the principles of advertising from a practitioner perspective, as well as a sound academic underpinning, and illustrated with examples of contemporary practice.| SKU | Unavailable |
| ISBN 13 | 9781844801602 |
| ISBN 10 | 1844801608 |
| Title | Advertising |
| Author | Tony Yeshin |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Cengage Learning EMEA |
| Year published | 2005-07-14 |
| Number of pages | 512 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |