An Analysis of Michael E. Porter's Competitive Strategy by Pdraig Belton

An Analysis of Michael E. Porter's Competitive Strategy by Pdraig Belton

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An Analysis of Michael E. Porter's Competitive Strategy by Pdraig Belton

First published in 1980, Competitive Strategy contradicted the accepted wisdom of the time that said firms should focus on expanding their market share. Instead, Porter claimed, they should analyze the five forces that mold the environment in which they compete: new entrants, substitute products, buyers, suppliers, and industry rivals.

Pádraig Belton undertook his doctoral research in politics and international relations at the University of Oxford. A prolific financial, business and political journalist, his work has appeared in publications including the Irish Times, the Guardian, Telegraph, Independent, the Irish Independent, the Atlantic, the New Statesman, Prospect, the Times Literary Supplement, and Foreign Policy.

SKU Unavailable
ISBN 13 9781912128808
ISBN 10 1912128802
Title An Analysis of Michael E. Porter's Competitive Strategy
Author Pádraig Belton
Series The Macat Library
Condition Unavailable
Binding Type Paperback
Publisher Macat International Limited
Year published 2017-07-15
Number of pages 128
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable