The Art Of Woo by Richard G Shell
Part emotional intelligence, part politics, part rhetoric and part psychology, selling ideas is not like tricking someone out of their money. It's about helping others to see things your way - engaging tehir minds and imaginations. Professors Shell and Moussa offer readers a self-assessment for them to determine which persuasion role fits them best and how to make the most of their natural strengths. They also share vivid stories from their experiences advising thousands of leaders, and stories about famous people like John D. Rockefeller, Andrew Carnegie and Bono.
Mario Moussa is president of Moussa Consulting and an Affiliated Faculty member in the College of Liberal and Professional Studies at the University of Pennsylvania. He is the coauthor of the bestseller The Art of Woo and Committed Teams.
Derek Newberry is an organizational development consultant and an Affiliated Faculty member in the College of Liberal and Professional Studies at the University of Pennsylvania. He is the coauthor of Committed Teams.
Greg Urban is the Arthur Hobson Quinn Professor of Anthropology at the University of Pennsylvania and the current editor of the Journal of Business Anthropology.
Derek Newberry is an organizational development consultant and an Affiliated Faculty member in the College of Liberal and Professional Studies at the University of Pennsylvania. He is the coauthor of Committed Teams.
Greg Urban is the Arthur Hobson Quinn Professor of Anthropology at the University of Pennsylvania and the current editor of the Journal of Business Anthropology.
| SKU | Unavailable |
| ISBN 13 | 9781591841760 |
| ISBN 10 | 1591841763 |
| Title | The Art Of Woo |
| Author | Richard G Shell |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Penguin Putnam Inc |
| Year published | 2007-12-13 |
| Number of pages | 304 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |