The B Corp Handbook: How to Use Business as a Force for Good by Ryan Honeyman

The B Corp Handbook: How to Use Business as a Force for Good by Ryan Honeyman

Using Business as a Force for Good

Join a Growing Movement: Learn how you can join more than 1,000 Certified B Corporations from 80 industries and 35 countries--led by well-known icons like Patagonia and Ben & Jerry's and disruptive upstarts like Warby Parker and Etsy--in a global movement to redefine success in business.

Build a Better Business: Drawing on interviews, tips, and best practices from over 100 B Corporations, author and B Corp owner Ryan Honeyman shows that using business as a force for good can help you attract and retain the best talent, distinguish your company in a crowded market, and increase customer trust, loyalty, and evangelism for your brand.

More than 1,000 companies from 80 industries and 30 countries are leading a global movement to redefine success in business. They're called B Corporations--B Corps for short--and these businesses create high-quality jobs, help build stronger communities, and restore the environment, all while generating solid financial returns. Author and B Corp owner Ryan Honeyman worked closely with over 100 B Corp CEOs and senior executives to share their tips, advice, and best-practice ideas for how to build a better business and how to meet the rigorous standards for--and enjoy the benefits of--B Corp certification.

This book makes the business case for improving your social and environmental performance and offers a step-by-step quick start guide on how your company can join an innovative and rapidly expanding community of businesses that want to make money and make a difference.

SKU	Unavailable
ISBN 13	9781626560437
ISBN 10	1626560439
Title	The B Corp Handbook: How to Use Business as a Force for Good
Author	Ryan Honeyman
Condition	Unavailable
Binding Type	Paperback
Publisher	Berrett-Koehler
Year published	2014-11-16
Number of pages	224
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable