B4B by J B Wood
Industry after industry is becoming technology driven as software rapidly eats the world. As it spreads, so do complexity and opportunity. There are clear signs that the traditional B2B business model designed 125 years ago as a simple make, sell, ship approach for early manufacturing companies is no longer capable of delivering the full potential of high-tech and near-tech solutions. B4B seeks to frame what is possible in an age where suppliers are connected to their customers in real time. The traditional world of B2B was designed to sell things to customers, whereas the new B4B model will be about delivering outcomes for customers. It's a whole new ballgame. Using powerful models and specific examples, B4B envisions a next-generation tech industry where suppliers play an active, ongoing role in helping business customers achieve unparalleled value from their technology investments.The Technology Services Industry Association (TSIA) is led by J.B.Wood, its president and CEO. Wood is a co-founder of the Service Research & Innovation Institute (SRII), together with IBM and Oracle. He speaks frequently at industry events and has been featured in publications including as Fortune, BusinessWeek, the New York Times, CNET, Computerworld, and CRM Magazine. Wood was also president and CEO of Prognostics, one of the leading consumer research and consulting firms in the IT industry, and co-founded InsightExpress, which pioneered the use of the Internet in market research applications.
| SKU | Unavailable |
| ISBN 13 | 9780986046209 |
| ISBN 10 | 0986046205 |
| Title | B4B |
| Author | J B Wood |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Point B, Inc |
| Year published | 2013-10-14 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |