BDMA Desk Reference by Sandra Carter

BDMA Desk Reference by Sandra Carter

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BDMA Desk Reference by Sandra Carter

The "BDMA Direct Marketing Desk Reference" is a comprehensive compendium of the essentials of direct marketing. It is a collection of ideas, information and advice combining the expertise of many of the leading authorities in direct marketing today. It includes a fully-up-to-date section on legislation affecting the direct marketing industry and contains appendices of useful direct marketing addresses and details of the BDMA Direct Marketing Code of Practice.
SKU Unavailable
ISBN 13 9780077074869
ISBN 10 0077074866
Title BDMA Desk Reference
Author Sandra Carter
Condition Unavailable
Binding Type Paperback
Publisher McGraw-Hill Education - Europe
Year published 1991-08-01
Number of pages 304
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable