Business Acumen for Strategic Communicators by Matthew W Ragas

Business Acumen for Strategic Communicators by Matthew W Ragas

Drawing on Ragas and Culps prior books, this workbook offers hands-on learning opportunities to help put newly acquired business acumen knowledge into practice. Through briefs, exercises and discussion activities readers will learn to analyze and interpret key business materials produced by companies and nonprofits organizations.

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ISBN 13
Title	Business Acumen for Strategic Communicators
Author	Matthew W Ragas
Condition	Unavailable
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Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.